Register as a Private SP-API Vendor

This topic provides a registration overview for SP-API private vendor applications.

Private vendor applications: Private vendor applications are available only to your organization and are self-authorized. An example use case is creating an application through in-house IT resources, or a third-party IT company or agency creating an app for you.

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Important

Private vendor developers can authorize other vendor groups if they have admin permissions on both accounts, up to a maximum number. For more information, refer to Application authorization limits and Using Multiple Vendor Groups. If a private vendor developer exceeds their authorization limits, then they must either remove an existing self-authorization or contact Vendor Central Support to increase your quota.

Before you register, review the Registration recommendations in the SP-API Registration overview topic.

For more information about developer types, refer to Terminology, or watch the Getting Started videos.

Register as a private vendor developer

Complete the private vendor Developer Profile

The Developer Profile collects your organization’s contact information, information about the data you require in Amazon Services APIs, and security and use information to ensure your compliance with Amazon’s Acceptable Use Policy, Data Protection Policy, Developer Agreement, and access requirements.

After you complete the Developer Profile, Amazon will evaluate your information and create a case with next steps. You might be asked to provide additional information or documentation, so you must complete all fields truthfully and accurately.

Use the following steps to complete the Developer Profile.

1. Go to Vendor Central for your marketplace. Refer to Vendor Central URLs for a list of URLs by marketplace.

2. Sign in using the credentials for the Vendor Central account with the vendor group that you want your application to access. For more information about vendor groups, refer to About Vendor Groups.

3. From the Integration menu, choose API Integration.

4. If you have not yet completed a Developer Profile for your selling account, choose Proceed to Developer Profile. Otherwise, choose View profile.

5. Complete the developer registration form.

   • Enter your Contact Information.
   • Enter Data Access details.
     • From the Data Access dropdown, choose Private Developer: I build application(s) that integrate my own company with Amazon Services APIs.
   • If you are currently a developer, you must provide all of your organization's developer IDs, separated with commas.
   • Select the Roles that apply to your organization. For more information about Role definitions, refer to Roles in the Selling Partner API.

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   Note

   Vendors using Direct Fulfillment need additional restricted roles. Restricted roles contain personally identifiable information (PII). Vendors are required to provide additional information about data use and security controls when integrating. For the full list of API calls that require restricted access, refer to the Direct to Consumer Shipping (Restricted) role documentation. Refer to Registration recommendations for more policy information.

6. Enter your Use Cases.

7. Enter your Security Controls.

8. Check the box confirming that you have read and agree to the Amazon Services API Developer Agreement, Acceptable Use Policy, and the Data Protection Policy.

9. Choose Register.

10. Wait for next steps. Case updates will be sent to the admin email address on file. If you are contacted for more information, you must respond within five days to prevent case closure. For more information, refer to Check the status of your request to register as a developer.

Developer Profile Review

The decision to grant or deny Selling Partner API access is made based on the information that you provide in your Developer Profile, including but not limited to your application functionality and your compliance with the Acceptable Use Policy and the Data Protection Policy. We cannot provide detailed information about how we determine Selling Partner API eligibility, but we prioritize data security in these decisions.

If you close or do not respond to questions about your case within five days, your case will be resolved and your SP-API access will remain unchanged.